Privacy Policy

Baezel Interactive LLP, trading as Baezel Interactive, is a limited liability partnership registered in India, with its studio in New Delhi, India. In this policy “we”, “us” and “our” mean Baezel Interactive LLP. For the purposes of UK and EU data protection law we are the data controller for the personal data described here.

We collect three kinds of data, and we do not collect the third kind at all.

Under the GDPR and UK GDPR we need a lawful basis for each use. Ours are:

We do not carry out automated decision-making or profiling that produces legal or similarly significant effects. You are never refused a service, a price or a response on the basis of what our analytics records about you.

This site asks before it sets anything. On your first visit a banner offers three choices: accept all cookies, reject all except those strictly necessary, or choose per category. We default to no consent, so if you dismiss the banner without choosing, nothing optional is set. Your choice is stored in your own browser, is versioned, and is asked again if we change what we ask about. You can change it at any time from “Manage cookies” in the footer of every page.

What each category covers, and the cookies in each, are below. The table is generated from the site’s own configuration.

Cookie names change as vendors release new versions of their tags, so treat this table as current rather than exhaustive. It is generated from the site’s own configuration rather than maintained by hand, which is why a newly added vendor appears here automatically.

Google’s Consent Mode is set to “denied” for every storage signal before any Google script can run, so no Google tag reports or stores anything even if one is present on the page. Meta is not loaded at all unless you allow advertising cookies. Where you have accepted analytics, the Google tag anonymises the IP address before it is recorded.

We sell nothing, and we do not share your personal data with anyone for their own purposes. The processors we use are:

Google and Meta are established outside the United Kingdom and the European Economic Area. Where either receives data from you, the transfer is covered by their standard contractual clauses and their UK and EU addenda. We do not otherwise transfer personal data outside India.

Some of the analytics described above is collected by providers outside India. Under India’s Digital Personal Data Protection Act, 2023 you have a right to be informed when personal data is transferred outside India, to know which categories are transferred and to whom, and to have such data erased where it has served its purpose. Section “Your rights” below sets out how to ask.

Analytics and advertising records are kept for the periods shown in the cookie table, typically up to two years, and are then deleted. If you email or telephone us, we keep your message and our reply for as long as it takes to deal with your enquiry and for two years afterwards, after which we delete it. Business records that we are required to keep are kept for the period the law requires.

If you are in the European Economic Area, the United Kingdom or Switzerland you have the right to ask us to confirm whether we hold your personal data, to give you a copy, to correct it, to delete it, to restrict or object to our use of it, to withdraw consent at any time, and to complain to your supervisory authority. We do not charge for this and we do not discriminate against you for exercising it. We respond within one month.

The Information Commissioner’s Office is the UK supervisory authority. In the EU, the authority is the one where you live, work or believe an infringement happened. You can find yours at edpb.europa.eu.

Find your authority

Under the California Consumer Privacy Act as amended by the California Privacy Rights Act, California residents have the right to know what personal information we collect and how we use and disclose it, the right to delete it, the right to correct it, the right to opt out of its sale or sharing, and the right to limit its use for sensitive personal information. We do not sell personal information and we do not share it for cross-context behavioural advertising. Because we do not knowingly collect the personal information of anyone under 16, we do not have to honour the opt-in right for minors.

Under the Digital Personal Data Protection Act, 2023 you have the right to access the personal data we hold about you, to seek correction or erasure of it, to seek withdrawal of consent, to nominate another person to exercise your rights, and to complain to the Data Protection Board of India. To exercise any of these, use the contact details in “Who to contact” below and we will respond within the period the Act requires.

This site is served over HTTPS with a Content Security Policy that limits which origins may serve scripts, frames and connections, and which the browser enforces. We collect no card details, hold no user accounts, and run no marketing database. No system is perfectly secure, and we would rather say so than imply otherwise.

This site is not directed at children and we do not knowingly collect personal data from anyone under 16. If you believe a child has given us personal data, contact us and we will delete it.

We may update this policy as the site or the law changes. The date at the top always reflects the current version. Where a change materially affects how we use data we have already collected, and our lawful basis for that changes, we will ask you again rather than rely on your earlier answer.

Data protection enquiries, rights requests and complaints all go to the same place.

[email protected]

Baezel Interactive LLP, New Delhi, India. General enquiries go to the studio directly.

General enquiries, including anything about a project, go to the studio directly.